Set Yourself Apart Hoops Academy is a Dallas-based basketball player development program serving athletes from youth to the professional level.

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Led by Ashley Frazier, former WNBA Chicago Sky Director of Player Development, Unrivaled Player Development Coach, and Division I point guard at the University of Arizona, SYA brings professional-level knowledge and experience directly to developing athletes.

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With 15+ years of player development experience, Ashley has worked with WNBA and professional players, Division I athletes, nationally ranked prospects, and youth athletes throughout every stage of their development.

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SYA training goes beyond drills. We develop game-ready skills, basketball IQ, confidence, discipline, leadership, and accountability—helping athletes understand the game, compete with purpose, and reach their potential.

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Develop your game. Build your confidence. Set Yourself Apart.